Some copywriting on a wine label which amused me at the weekend....
Front: "The Rulebreaker- wine of Australia"
"This wine is a manifestation of Me. If you don't love the wine after trying it, then go back to beer." Signed 'Joe'.
Back: "Best wine in the Universe*" (* According to me)
"This wine has been made in protest to all those boring, bland, commercial, shoddy, pointless, overrated and homogenised wines on the market. I'm not going to bore you with talk about vines, barrels, what time we picked the grapes, how hard we crushed them, what my wife looks like or how many dogs I;ve got because frankly, who cares? I'm more interested in making great wine.I recently awarded myself "The Best Damn Wine In The Universe" medal. Because it is. And because I rock.
Here's my email address joe@bestdamnwine.com.
I read them all but I don't reply to idiots.
Oh, and for those who care, this wine is a punch blend of Chardonnay, Viognier, Verdelho, Traminer & Sauvignon Blanc."
Joe"
No comments:
Post a Comment